The mobile market faces a curious paradox: it achieves a high saturation rate in major economies, where not a single device can be sold more for more than satisfied demand, but on the other hand, buyers demand a transformation in devices that stimulate their buying coffers. But the capacity for innovation is very limited as technology lags behind market expectations; a clear example of this has been the stumbling point of the Samsung Galaxy Fold, the world's first large folding mobile. Koreans ran for being the first to offer something really new to the market and paid a very high toll by not meeting the device the minimum quality standards in its first version. What can you expect on the market in 2020?
The uncertainty of folding screens
The crazy race of folding screens has left a bittersweet taste in 2019: the first devices have not met the expected expectations, but beyond this, do not provide an obvious improvement in the experience of use: whoever wants a large screen can always opt for a tablet, and the dimensions of a folding screen will never reach those of the tablets. However, this is a strategic bet for the future (almost present), for a significant part of manufacturers of the Android ecosystem; Samsung, Huawei, and even microsoft, are going to tackle 2020 with brand-new releases.
Koreans opened fire, but this year you will see more models and some of them frankly innovative, as is the case of Microsoft's Surface Duo, or even the second iteration of the Galaxy Fold, a matter of pride already for Samsung, which would be announced this year and at a much more affordable price than the previous model. Despite all these advances, the consolidation of folding screens as a mass product remains an unknown at this time, because of the high price (the economies of scale of conventional models have not been achieved, on the one hand, and on the other hand, because the potential buyer of this product has not been presented a clear utility of this device.
The crazy career of the cameras
If there is a function that is a determining factor of purchase on mobiles today, it is without a doubt the camera. Smartphones have managed to achieve a level of quality in the world of photography really unsuspected only a few years ago, and in fact, the capacity of the camera is already one of the main arguments of purchase or change of model among mobile users. In this sense, brands are addressing this evolution evolving in different fields: on the one hand, the crazy race of megapixels continues, and in fact, this year the first mobile with 200 MP optics could be announced; on the other hand, manufacturers also work very successfully in sophisticating the software of photography, using artificial intelligence with surprising results.
camera capacity is one of the main arguments for buying or changing models among mobile users
In 2020 the market will know the evolution of kings in this category, Google Pixel, the premium Galaxy saga of Samsung, and of course, the advances in this field of iPhone. The fight in the high end is very tight and manufacturers are expected to evolve into night photography (especially in the so-known 'astrophotography', or astrophotography, a feature pioneered by Google on the Pixel 4). This technology manages to capture surprisingly sharp images in very low light conditions with the help of tripods, something unimaginable on mobiles not many months ago,
Retro never dies
Those who started in the world of mobile telephony in their backlands will remember with nostalgia the unforgettable designs of the original Nokia and Motorola; those 'bricks' were unbreakable and their batteries lasted not hours, but days. Nokia successfully reissued its legendary 3310, incorporating in this last version some of the current technologies, but retaining the essence of the device, but another spectacular entrée that you will see 2020 will be that of the Motorola Razr, a phone that marked an entire era and that reaches the new times. The new Razr will feature a 6.2-inch folding screen that will go beyond the feelings in its design: it promises to be a really useful phone and that is used daily.
The phone will take advantage of its foldable design to offer two screens to its owner: the exterior, visible with the phone folded, will be really useful and with which the user will be able to interact, while the interior shown when deploying the mobile, allows its use for the playback of photos, videos and, of course, games. The good news is that the manufacturer maintains that it has been overwhelmed by demand for the device, after the start of the booking period; the bad news is that Lenovo, the parent company, doesn't want to take the risks That Samsung took with the Galaxy Fold, and has delayed its commercialization without giving a clear date.